Business Development Tips For Home Cleaning Business

Home cleaning is no longer restricted to the earlier definition, where it was considered a menial task. Rather, it is now treated on par with other important homely chores and it has in fact gained enough popularity as an important business opportunity. The stream promises a sustained income and requires no specific degree to start a business for you. The idea is to get a few initial contracts and the rest follows. The payment terms are straight and generally entail a higher installment for the first cleaning exercise. The contract could begin when the house is only in the construction stages. This obviously implies slightly better equipment, since the mess is slightly more difficult to manage.

To sustain and grow in this business, it is imperative to sustain a good level of services. Depleting quality can be harmful. You don’t want to be out only after the first contract, right? So provide such services that the clients get addicted to your quality of work. Leave no room for competition. Engage in the idea of frequent feedback, where your existing clients can introduce any required changes during or before the contract.

Flexible working hours could be your selling proposition. Pamper your client. Tell them that you will be available to do the cleaning at the last minute if so desired. This, of course, implies having a workforce working in shifts. If you need to, hire a few temp employees initially and make them permanent as volumes grow.

Networking with the various society members to know if a new cleaning contract is on always helps. Stay updated, also advertise in the local newspapers and get some pamphlets printed for local circulation. The idea is to keep your name in the mind of anybody who is considering an alternate home cleaning service provider. Another way to get the first entry is by providing complimentary cleaning services for the relatives of your existing clients as a special treat. The scope is thus increased. More people know about you, and this is exactly what you need to grow. Leave a good first impression and let them look for you when they need another cleaning.

The right equipment also plays an important part in your offerings package. You might think that manual services can impart the desired results; however, the saved time and increased proficiency can easily cover up for the increased expenses. So next time you shop around for your tools, rate price against quality and do not compromise on the latter. You can of course hire some expensive equipment initially.

Home cleaning is a specialized field in itself, and experience is the best teacher in this domain. So, just work on the above tips and see your self grow.

Internet Marketing Opportunities in Developing Countries

Before we Start, Chuck the Term: “Third World”
At the outset, and without wanting to offend, please allow me to caution about the use of the term “third world”. “Third world” and “third world countries” are outdated and politically insensitive terms, having the connotation of inferiority, backwardness, sub-standard, low etc., and also denotes inferiority of the people of those countries. Something like: “Third grade people live in third world countries”. It is terminology associated with and rooted in imperialism, colonialism and the oppressive regimes of the “superior conquerors”

Perceptions of and Approaches to Developing Countries are Crucial for Marketing Success in those Countries
Notwithstanding the above and without venturing into the very role of imperialism and colonization in the creation of these discrepancies, the reality of wealthier and poorer nations cannot be negated. Hence, the more acceptable and less patronizing terms for “third world” would be “developing countries”, or better still, “emerging market economies”. I think a shift in how people in emerging market countries are referred to and perceived would probably be a prerequisite for successful business and marketing ventures in such countries. It is inevitable that the perceptions and attitudes about the people targeted for marketing purposes will infiltrate the marketing approach and strategies.

Developing countries: Fertile Ground for Home Business Opportunities
Human beings have vastly more in common than the differentials of income, status and standard of living. As much as poorer people may not have the material means to be perceived as potential customers or clients, as much should their aspirations, their drive and hence their potential to achieve and succeed never be underestimated. With this in mind I have no doubt that the market for products with skills development and income generating components integral to them, is absolutely massive and gravely neglected in developing countries! Just consider this against the background of the sky high levels of unemployment in developing countries. In the vast majority of cases unemployment = poverty. However, unemployment does not equal a lack of ability. More often than not is it merely about the absence of opportunity which is sadly overwhelmingly more prevalent in emerging market economies. Furthermore, there are a disproportionately higher number of well-qualified and computer literate unemployed people in developing countries compared to the number in developed countries. Hence, developing countries offer very fertile ground and untapped opportunities for quality home based work and business opportunities.

Internet Affiliate Marketing is Ideal for Developing Countries
This is especially true for internet marketing type positions that require a nominal financial investment to get started, and more so for affiliate marketing positions where the products have been tested and tried and where comprehensive guidelines for an effective internet marketing campaign are provided together with the tools, including product websites, to greatly enhance the chances of marketing success.

In considering the developing world for marketing purposes it must also be borne in mind that all developing countries have a strong developed component. In fact, there is a middle-class boom taking place in most of the developing world with the economic growth rate of many developing countries by far surpassing that of developed countries. This is the reason why these developing countries are also referred to as emerging market economies. It tells us a tremendous lot about the potential of these countries for new business opportunities.

Small Business Development – It’s Time To Dream!

As I have written in the past, if you build your business around your core values you will attract like-minded people in the form of customers, business partners, and employees.

This month we have the opportunity to reflect on the core values of one Martin Luther King Jr. Martin Luther King Jr. is remembered for so many incredible and positive things, but it is his, “I have a dream!” speech that we think of most.

His speech is the culmination of one man’s wonderful example of understanding what you believe, working towards that end, and attracting like-minded people to support you in your quest to serve the greater good.

There is another lesson here for us to reflect on. Martin Luther King’s life’s work was from the perspective of service, not of sales. In other words, everything he said, thought and accomplished was to “serve” the people he was meant to serve.

His life was not about personal gain (how can I sell more, earn more, grow more, etc.), but rather how much more can I help others (customers, employees, stakeholders, community) live better lives. His “I have a Dream” speech talks about his vision of the future where everyone is better served – not just African-Americans.

To facilitate the transition to wealth, one must stop chasing sales, and customers, but look for more opportunities to serve the people you are meant to serve. Martin Luther King reminded us that our gifts are not for us. the gifts we have are to serve the greater good. In the same light, your business is not for you. It is for the greater good of the people you are meant to serve. You are the conduit that moves your idea into reality for the people you serve, and going forward for the people they serve and ultimately for the greater good of all.

I urge you to spend some time considering the people you are meant to serve, and stop thinking of ways to sell them more, but rather ways to serve them more. If you focus on the many ways you can contribute to their greater good, you will never have to worry about “selling” them more.

Do you have a dream? What is the dream you have for your business? More importantly, what is the dream you have for the people you are meant to serve? (hint: pretend there are no limits to what you can do – because there aren’t.)